Article

Skeletal Metal and UFC Release UFC® Octagon Line

The Ultimate Fighting Championship, the premier brand in mixed martial arts, and Skeletal Metal LLC (SKM), creator of surgical steel jewelry, today launched the first ever UFC branded jewelry. Available through UFCstore.com, the UFC line launches today with Men’s bracelets styled after the famed UFC® Octagon™.

Las Vegas, NV (USA) – The Ultimate Fighting Championship, the premier brand in mixed martial arts, and Skeletal Metal LLC (SKM), creator of surgical steel jewelry, today launched the first ever UFC branded jewelry. Available through UFCstore.com, the UFC line launches today with Men’s bracelets styled after the famed UFC® Octagon™.

UFC President Dana White, wearing the black Octagon Bracelet, announced the deal earlier today at the UFC 94 weigh-in event inside the MGM Grand Garden Arena.

“UFC is always pushing the edge when it comes to innovation in our brand,” said Dana White, UFC President.  “When we wanted to create a line of UFC jewelry, we immediately turned to Skeletal Metal here in Las Vegas to design pieces that fit the UFC lifestyle and convey the excitement and energy of our sport."

“Joining forces with the world leader in mixed martial arts to develop a new line of UFC jewelry was an easy decision for us,” said Dr. Mike Crovetti, Skeletal Metal Founder and CEO. “UFC represents a powerful demographic all over the world, and exciting new opportunities for the SKM brand.”

The Octagon bracelet is made from an actual surgical steel reconstruction plate used in orthopaedic surgery to secure broken bones. This plate has been ion plated in black for a sleek, cutting-edge look.  The UFC will market the Octagon jewelry line on television, in UFC catalogues, online at UFC.com and at UFC live events. Men’s Octagon bracelets are available now via UFCstore.com for $139 (Polish/silver) and $159 (Black).  Women's Black and Polish Octagon bracelets will be available in the near future.

The Octagon line is the first of an extensive line of UFC products to be produced under the strategic partnership, which includes the support of UFC in the marketing, sales and distribution of the Skeletal Metal products.

Sunday, December 21
4PM
NZDT
Barueri, Brazil

Media

Recent
UFC Fight Night Barueri Media Day and Open Workouts at Allianz Parque on December 18, 2014 in Sao Paulo, Brazil. (Photos by Josh Hedges/Zuffa LLC/Zuffa LLC via Getty Images)
Former UFC bantamweight champion Renan Barao is looking to turn the page on a turbulent 2014 when he steps into the Octagon to face Mitch Gagnon at Fight Barueri. Head inside Barao's training camp to see how he's been preparing.
18/12/2014
UFC Minute host Lisa Foiles updates fans on the Derek Brunson vs. Ed Herman fight, Mark Munoz's new opponent, and an all-new edition of the Dana Download.
18/12/2014
Lyoto Machida wants to be bigger, stronger, and faster when he takes on CB Dollaway at Fight Night Barueri on Saturday. Find out how he plans to implement his game plan and how a win would boost his confidence as a fighter.
17/12/2014