Article

Skeletal Metal and UFC Release UFC® Octagon Line

The Ultimate Fighting Championship, the premier brand in mixed martial arts, and Skeletal Metal LLC (SKM), creator of surgical steel jewelry, today launched the first ever UFC branded jewelry. Available through UFCstore.com, the UFC line launches today with Men’s bracelets styled after the famed UFC® Octagon™.

Las Vegas, NV (USA) – The Ultimate Fighting Championship, the premier brand in mixed martial arts, and Skeletal Metal LLC (SKM), creator of surgical steel jewelry, today launched the first ever UFC branded jewelry. Available through UFCstore.com, the UFC line launches today with Men’s bracelets styled after the famed UFC® Octagon™.

UFC President Dana White, wearing the black Octagon Bracelet, announced the deal earlier today at the UFC 94 weigh-in event inside the MGM Grand Garden Arena.

“UFC is always pushing the edge when it comes to innovation in our brand,” said Dana White, UFC President.  “When we wanted to create a line of UFC jewelry, we immediately turned to Skeletal Metal here in Las Vegas to design pieces that fit the UFC lifestyle and convey the excitement and energy of our sport."

“Joining forces with the world leader in mixed martial arts to develop a new line of UFC jewelry was an easy decision for us,” said Dr. Mike Crovetti, Skeletal Metal Founder and CEO. “UFC represents a powerful demographic all over the world, and exciting new opportunities for the SKM brand.”

The Octagon bracelet is made from an actual surgical steel reconstruction plate used in orthopaedic surgery to secure broken bones. This plate has been ion plated in black for a sleek, cutting-edge look.  The UFC will market the Octagon jewelry line on television, in UFC catalogues, online at UFC.com and at UFC live events. Men’s Octagon bracelets are available now via UFCstore.com for $139 (Polish/silver) and $159 (Black).  Women's Black and Polish Octagon bracelets will be available in the near future.

The Octagon line is the first of an extensive line of UFC products to be produced under the strategic partnership, which includes the support of UFC in the marketing, sales and distribution of the Skeletal Metal products.

Sunday, April 26
2PM
NZST
Montréal, Québec

Media

Recent
Michael Bisping has been winning and finishing fights for a long time in the UFC. Check out his top 5 KOs ahead of his UFC 186 co-main event showdown with CB Dollaway.
21/04/2015
UFC Minute host Lisa Foiles details the launch of the mobile EA UFC video game and a new update to the UFC-Reebok outfitting partnership.
21/04/2015
The always-exciting Mark Hunt delivers a brutal KO against Chris Tuchscherer in this edition of KO of the Week. Hunt faces Stipe Miocic at Fight Night Adelaide.
21/04/2015
Watch Stipe Miocic show off his power in this Fight Night Adelaide Free Fight against Philip De Fries. The No. 4-ranked Miocic is back in action in Australia against No. 5-ranked heavyweight Mark Hunt.
20/04/2015